AE FUNDAMENTALS
A 12-part course covering the key elements needed to become a top Account Executive.
Absolutely packed with practical advice & examples - everything you need to know today to be a top performer in B2B Sales.
Start Today
Start Today
Master the 12 Fundamentals needed to become a top AE. 4 hours exploring why each fundamental is important, core ideas on each, extensive elaboration, real-world examples & takeaway tasks.
AE FUNDAMENTALS TESTIMONIALS
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Kelly Short
“The biggest shift was confidence, knowing I was actually bringing value to the table and sounding more polished with senior stakeholders.”
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Harry O’Brien
“We got two proposals within six weeks. The structure helped us build rapport faster and move with more control.”
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Lewis Bramley
“The course paid for itself after one deal. At Mid–Market or Enterprise level, one deal is the difference between hitting and missing target.”
WHO IS THIS FOR?
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New AEs
Who are looking to learn the ropes and get to grips with key concepts so they can accelerate their learning curve.
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Experienced AEs
Who feel they have gaps in their knowledge, have lost sight of best practices or want to refresh their skillset.
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BDRs
Who are aiming to or in the process of transitioning into a closing sales role.
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Founders
Who are looking to build out their GTM strategy and implement best practices from the outset.
FAQs
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These are the 12 key elements that make up a B2B closing sales role:
1. Prep before calls
2. Multithreading
3. BAMFAM
4. Discovery
5. Competitive deals
6. Pipeline management
7. Using MEDDPICC as a map
8. Ensuring meetings stick
9. Calls with 4+ people
10. Proposals & MLPs
11. Pricing/negotiation
12. Disqualifying
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You'll have lifetime access to the course so you can revisit it whenever you need in the future.
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The online course is a fully recorded 4-hour course that you access online. The in-person seminars are hosted in-person in central London over 4x evening sessions.
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You'll be granted access to the course via a login & password. This will enable you to access it within the portal hosted on this website.
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Payments via Mastercard, Visa or Apple Pay are processed through Stripe.
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For the digital course, yes. You're able to split payments evenly across two months.
Split payments currently aren't available for the in-person seminar.
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The course comes with an unconditional money-back guarantee. If you decide not to buy or do not like the course, you will receive a 100% refund.
Just send an email to scott@bdbestpractices.com
KEEP IN TOUCH
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