
Why Teams Work With BD Best Practices
Training mapped to your industry, motion, and growth stage
Proven frameworks that scaled a start up from $0M → $18M ARR
Two years of 150%+ attainment inside a world-class sales org
A blend of in-person workshops & 1-1 coaching over time to drive actual behaviour change
Implementation support so the system sticks long after the kickoff

1. Initial Discovery
An explorative session with management & leadership to understand: what the team is struggling with, where gaps exist, what needs improvement first, strategic goals, and the preferred delivery method. Outcome: a clear diagnostic and a tailored training plan.
2. Custom Training Plan
We build a customised training plan using the most impactful content from our existing frameworks spanning The 12 AE Fundamentals, MEDDPICC Deep Dive, and Exploding Pipe Gen. Combined with additional, custom-built material adapted to your industry and ICP.
3. In-Person Kickoff Workshop (UK/London)
High-intensity workshops deliver the core fundamentals your team needs: real-world insights from a rep who hits 150%+ quota, role plays, deal dissections, industry-specific scenarios, and collaborative problem-solving. This sets the standard and drives adoption.
4. Eight Weeks of Reinforcement
To ensure behaviour change sticks, each AE receives 1-1 call reviews, deal reviews, and personalised coaching. Group sessions include progress reviews, scenario-based practice, framework deep dives, and shared learnings.
Rated 4.9/5 by B2B Sales Teams
B2B Sales Teams trust BD Best Practices to level-up discovery, qualification, and deal strategy to deliver training their reps actually use on calls the same day.
Your Team Knows the Basics. They Just Don’t Use Them Consistently.
Inconsistent Fundamentals
Some Sales Reps are missing knowledge - most are missing consistency. Over time, discovery becomes surface-level, qualification slips, and sellers rely on instinct. Forecasts can’t be trusted and strong opportunities fizzle out.
No Shared Way to Run Deals
When the basics aren’t reinforced, every rep develops their own approach. Without time to coach them or a common system, results become unpredictable - even with a talented team.
















